Examining Online Social Networks (OSNs) Adoption and Use within Older Adults: A Facebook and Twitter, Hertfordshire Study (16)

As the quality of life improves, an ageing population is the outcome. This group of society is also a low adopting and use group of Online Social Networks that are proliferating daily lives. Therefore, this research in progress paper formed the aim: To identify, understand and explain the adoption, use and diffusion of OSN within the older adult population residing in Hertfordshire households of the UK. This paper provides the theoretical foundations and hypothesis of this study. It also explains how it will provide contributions for academia, policy makers and industrial sectors and offers a conclusion to this paper

Investigating the use, adoption and diffusion of Online Social Network adoption (Facebook vs Twitter), within the Older Adult Population (50+) in Hertfordshire UK.

This study aims to Identify, understand, examine & explain the adoption, use & diffusion of Online Social Network\u27s (OSNs); namely, Facebook vs Twitter within the older population of UK using a quantitative approach, a combination of hard copy and online questionnaires. This study used a random and non-random sampling, there were 266 completed replies obtained and analysed using structural equation modelling. This analysis revealed that older adults do not use OSNs for entertainment purposes, but more for effective purposes such as, communication or obtaining news information. It also explains how it provides contributions for academia, policy makers and industrial sectors and offers a conclusion to this paper

Hey Siri, Google! Can you help me? A qualitative case study of smartphones AI functions in SMEs : Siri, Google, A qualitative Study

© 2023 The Authors. Published by Elsevier Inc. This is an open access article under the CC BY license (http://creativecommons.org/licenses/by/4.0/).Small to Medium Sized Enterprises are vital contributors to the economy of a country. These smaller organizations lag behind large organizations when implementing novel technologies. Smartphones offer Artificial Intelligence functions that are still being understood in the context of society and organizations alike. Recognising a research gap in Artificial Intelligence applications in the context of Small to Medium Sized Enterprises, the aim of this research study is: To explore, understand and explain smartphones AI enabled functions in the context of a case study. To achieve this aim, a qualitative study of a case study in Camden Market, London, United Kingdom was used. A sampling approach that used a non-random, snowball and purposive sampling led to 21 participants who were interviewed with open ended questions. This study found that some factors pertinent to mental, skills and usage access create a digital divide that leads to both positive and negative outcomes when using the AI Virtual Personal Assistants (VPAs) function of smartphones. In the positive outcomes, technoeustress emerged due to functions like, currency converters, language translation and weather forecasts. Negative outcomes included technostress where individuals did not understand the capabilities of VPAs. Also included in this paper are contributions and implications.Peer reviewe